Predict Age, Gender, and Nationality with AI & Airtable!

Want to analyze your audience's demographics? Ever wondered how you can personalize content and experiences tailored to each user? With AI and Airtable, your business can transform how you engage with your followers, subscribers, or customers.

Understanding your audience is crucial but what if you could dig deeper and personalize your approach to each individual's age, gender, and nationality? This guide will walk you through the process. By using this simple workflow, you can see the predicted details of your audience’s such as age, gender and nationality from their first names.

Step 1: Choose Your APIs 

You can easily integrate Genderize, Nationalize, Agify APIs with Airtable.

• Connect the APIs to pull relevant demographic data.

• Filter through the data to ensure accuracy and relevance.

let table = base.getTable('HumanAgeNationGender');
let { records } = await table.selectRecordsAsync();

console.log(records);

for (let record of records) {
    let name = record.name; // Access the name directly from the record

    // Gender API
    let genderResponse = await fetch(`https://api.genderize.io?name=${name}`);
    let genderData = await genderResponse.json();
    let gender = genderData.gender;
    let probability = genderData.probability;
    let count = genderData.count;

    // Nationality API
    let nationalityResponse = await fetch(`https://api.nationalize.io?name=${name}`);
    let nationalityData = await nationalityResponse.json();
    let nationality = nationalityData.country[0]?.country_id; // Assuming you want the first country's ID

    // Age API
    let ageResponse = await fetch(`https://api.agify.io?name=${name}`);
    let ageData = await ageResponse.json();
    let age = ageData.age;

   await table.updateRecordAsync(record, {
    'Gender': gender,
    'Probability': probability,
    'Count': count,
    'Nationality': nationality,
    'Age': age.toString() // Convert age to string
});

}

Step 2: Fetch the Data 

Simple JavaScript fetch() combined with Airtable will allow you to acquire gender, age, nationality.

• Get the data from your user base.

• Organize it in a way that’s easy to analyze.

Step 3: Apply to Your Business 

Customize content, offers, or services just for your audience!

• Create targeted advertising campaigns.

• Enhance user experience with personalized recommendations.

Step 4: Go Further 

Combine with other tools or APIs for even more power.

• Integrate with CRM systems for in-depth analysis.

• Explore more advanced AI tools for additional insights.

Step 5: Share & Learn

Show the community what you've built and learn together.

• Share your success stories and best practices.

• Engage with other businesses and learn from their experiences on our X Community.

Connecting Airtable with these APIs is the easiest way to enhance your business and a powerful method to truly understand and resonate with your audience. Whether you’re a marketer, indie hacker, or solopreneur, this approach opens doors to limitless possibilities.